Resumé / CV
OneVest
2024 +
Product Manager - Enterprise Experience
As the Product Manager at OneVest, I orchestrate the Enterprise / Advisor Experience, spearhead Salesforce integrations, and lead our expansion into the US market. With a commitment to optimizing customer interactions and maximizing the value of our financial solutions, I successfully:
Orchestrated the US launch go-to-market strategy, acquiring our first 3 US clients within the first 6 months.
Managed Salesforce integrations with major Bank clients in Canada and the US, streamlining operations and reducing data processing times by 25%.
Excelled as a Product Manager in a dynamic startup, juggling various roles including UX design, go-to-market strategy, and cross-functional team leadership.
Successfully drove a 40% increase in user engagement, reaching over 10,000 active users and launching two major products within a six-month period
Collaborated with engineering teams to refine Scrum processes, resulting in a 20% acceleration of the software development lifecycle and improved team velocity
South Arts
2024 +
Contract Salesforce (Non-Profit) Consultant
At South Arts, I am engaged as a Salesforce Consultant, responsible for improving data management and Salesforce functionalities to support the organization’s mission of helping youth get involved in arts, music, sports, and other creative activities.
Conducted regular data quality assessments and implemented cleansing processes, improving data accuracy by 30%.
Developed and executed a duplicate management system, reducing data redundancy by 25%.
Enhanced Salesforce utilization for nonprofit-specific needs, optimizing donor and volunteer management processes and increasing operational efficiency by 20%.
AdTalem Global Education
2023 - 2024
Salesforce Consultant; Business Analyst
At AdTalem, I served as a Salesforce Consultant/Business Analyst, responsible for enhancing end-to-end admissions processes for two international medical schools. Leveraging deep Salesforce expertise and effective communication, I developed customized automation solutions to streamline student inquiries and admissions procedures for improved efficiency.
Developed and executed tailored automation solutions, enhancing operational efficiency across four key processes within the workflow, resulting in significant annual time and cost reductions.
Enhanced the workflows for admissions personnel responsible for over 6,000 student applicants.
Performed thorough business process mapping exercises to identify opportunities for enhancement and innovation.
Charles Schwab
2016 - 2023
With a focus on optimizing the key customer experience across Product Owner and client engagement roles, providing financial advisory, streamlining practice management, driving business development targets and maximizing clients’ Salesforce Financial Services Cloud investments, I successfully:
Product Manager / Salesforce | 2021 – 2023
Refined Salesforce product strategies and roadmaps, taking development activities from ideation to roadmap development to launch, furthering the company’s $1 trillion wealth advisory business.
Developed and enhanced product features, and deliverables with customer User Stories.
Collated and curated user experiences, deploying Agile methodologies to guide development efforts that achieved an estimated $7 million in savings.
Designed impactful Client View and Practice View dashboards and portals to provide a holistic view of client portfolios, rolled out to over 8,000 clients and users across the enterprise.
Conducted regular Scrum style sessions to address product development roadblocks.
Advocated for a high touch model of client engagement to ensure successful implementations, a 15% increase in successful product adoption, while raising customer satisfaction scores by 10%.
Instituted a servant leader approach to Agile Scrum implementation to define feature development and release activities.
Helped align internal resources to create a singular vision around product development.
Reviewed and assessed industry offerings to identify gaps and opportunities across existing customer value chains.
Financial Consultant Partner | 2019 – 2021
Supported internal Salesforce offerings through gathering feedback to optimize the client-side experience, increasing key KPI scores while generating an additional $20 million in net new assets.
Conducted client solutions requirements gathering sessions to review needs, specifications and objectives while acting as the Pacific Northwest Region’s Salesforce SME.
Supported and guided clients through migrating from Legacy systems to Salesforce to improve data capture and insight analysis
Structured outcome focused agile backlog management, sprints, documentation and iterative quality assurance testing.
Provided client advisory around financial planning and wealth management, focus on reducing exposure and elevating the overall risk management posture.
High Net Worth Client Specialist | 2018 – 2019
Analyzed and reviewed client portfolios to review current positions and alternative strategies.
Delivered feedback on financial statements, addressing and responding to concerns and queries.
Conducted deep-dive market analyses to maintain an awareness of trends and movements impacting client investments.
Nerdy Girl Success
2021 - 2023
Salesforce Administrator
A 501(c)3 non-profit, providing resources and guidance to girls and young women to help increase professional and academic outcomes. Key responsibilities include:
Providing coaching and support on effective Salesforce use that has increased program outreach and partner engagement by over 25% to date.
Re-engineering key donor information and grant record management processes, innovating a data deduplication process to enhance data quality.
Designing user Salesforce capacity building initiatives to energize fundraising and program planning.
Deliver ongoing support to address user issues and fine-tune system features.
EDUCATION AND CERTIFICATIONS
Master of Science in Investment banking and Finance
University of Glasgow | Glasgow, UK
Bachelor of Science (Double Major) in Finance and International Business
Creighton University | Omaha, NE
· Certified Scrum Product Owner | Scrum Alliance
· Certified ScrumMaster | Scrum Alliance
· Certified Salesforce Administrator | Salesforce
· Certified Business Analyst | Salesforce
· FINRA Series 7, 63, 66, 9, 10